The Pantone Color Institute has officially announced ‘Peach Fuzz’ (PANTONE 13-1023) — known in Vietnamese as ‘Hồng Đào’ — as the Color of the Year 2024. This shade radiates warmth, softness, and inspiration. A delicate blend of pale orange and soft pink, Peach Fuzz evokes a sense of optimism and brightness. It strikes a perfect balance that soothes, connects, and enriches both the heart and soul.

What is PANTONE 13-1023 Peach Fuzz? PANTONE 13-1023 Peach Fuzz captures our desire to nurture ourselves and others. It is a velvety, gentle peach tone whose all-embracing spirit enriches the mind, body, and soul. ‘In seeking a hue that echoes our innate yearning for closeness and connection, we chose a color radiant with warmth and modern elegance. A shade that resonates with compassion, offers a tactile embrace, and effortlessly bridges the youthful with the timeless.’ — Leatrice Eiseman Executive Director, Pantone Color Institute™”

According to Pantone representatives, amidst global tensions, conflicts, climate change, and the aftermath of natural disasters and pandemics, the 2024 Color of the Year, Peach Fuzz, arrives like a breath of fresh air. It serves as a gentle reminder to slow down, to care for and love one another more, and to prioritize empathy, community, and cooperation.

Applications of Peach Fuzz (PANTONE 13-1023)

With this year’s Pantone Color of the Year 2024, we see an increased focus on community and people across the world reframing how they want to live and evaluating what is important – that being the comfort of being close to those we love,” Pressman said in a statement. “It is a color whose warm and welcoming embrace conveys a message of compassion and whose cozy sensibility brings people together and enriches the soul.

See more: Color Trends 2023
Source: Pantone Color Institute